When blogging started to become popular in the latter half of the 1990s it was, initially, used in providing a unique way of people in sharing their experiences, thoughts, opinions and feelings. At present, anyone from a simple blogger sharing experiences to small businesses to the Fortune 500 companies are utilising and taking advantage of blogging and other digital methods of reaching people, clients  and potential customers. Using these digital tools is helping increase their presence  and eventually increase their share of the market. It is also a fact that if a business website does not a have a regularly updated blog, then the business is missing a big opportunity in increasing the company’s visibility.

In today’s internet-based society, any business, be it an individual endeavor or a big enterprise should  have a powerful online presence in order to stand out in the market and gain a significant lead over  the competitors. When someone searches for a business or a professional in within any industry, the name of the business should come up close to the top of the list or land on the first page of any search engine available today.

Tina and the tech writer.  Image courtesy of dilbert.com

Tina and the tech writer.
Image courtesy of dilbert.com

This can be done by Search Engine Optimization or SEO. During the early years of Google or any other search engine for that matter, emphasis was on keywords. But most entries, companies and individuals bastardised the use of keywords and eventually a site or a blog will rank at the top of most search engines even if it’s just a spam site. Google evolved and are now using updated algorithms that put more emphasis on updated and strong content instead of keywords and spam. Google began cleaning the ranks and many sunny websites went down the drain as a result of this “crackdown”. Now you may ask “What does it have to do with blogging?” well, everything.

Blogging is the best way of adding relevant content to any business or individual website on a regular basis. Blogging is proving to be an effective tool in increasing rankings in search engines, especially a blog containing high quality and unique content.

The Best Apps For Blogging

The popularity of wireless mobile devices such as tablets and smartphones have changed the computing landscape in just a few years. Before, the desktop was the king. It is the central tool that everyone use in research, task management, entertainment and source of information. At present, these mobile devices and the preferred gadget by almost everyone, be it for work or play. And because of its popularity, many are on the lookout for a new application or the best applications that can make work easier and play, more pleasurable.

Blogging is no exception when many tasks and functions can be performed by using mobile apps. For bloggers that need to have their tools using their Android devices, here a list that of applications that can interact with site visitors, create content, track traffic site and many more.

WordPress

Without a doubt, the most popular blogging platform today. The Android app version is compatible with the self-hosted WordPress blogs and other blogs that are hosted by WordPress.com. The platform will allow any user to create, edit and publish blog posts, moderate visitor comments, check analytics, publish photos and videos using the smartphone’s camera.

Image courtesy of http://www.hongkiat.com/

WordPress. Image courtesy of http://www.hongkiat.com/

Blogger

Blogger is one of the easiest and the most customisable sites for blogging. This Google-owned service is a very popular choice among bloggers, both experienced and rookie. The Android app version allows any user to create new posts, edit existing ones, helps control multiple blogs, upload, embed images using the smartphone and can add location information.

Blogger. Image courtesy of http://www.hongkiat.com/

Blogger. Image courtesy of http://www.hongkiat.com/

Buffer

If a blogger wants to spread or share contents across their social media accounts, buffer is the one to apply. A user can easily share Facebook, Twitter, LinkedIn, Google+ and other social sites using one application. It will also allow the user to share any content on a custom schedule. Just create a schedule for any entry to post, add the content to Buffer and let the app do the work.

Buffer. Image courtesy of  http://phandroid.com/

Buffer. Image courtesy of http://phandroid.com/

Clockwork Tomato

If a blogger is too engrossed on writing content or spending too much time sitting in front of the computer, Clockwork Tomato is a good pomodoro application that will give break time reminders for bloggers. This will help in improving productivity and have the needed break to refresh.

Clockwork Tomato. Image courtesy of http://phandroid.com/

Clockwork Tomato. Image courtesy of http://phandroid.com/

Facebook Pages Manager

If a blog has a Facebook page, it can be very challenging in managing the page using a smartphone. This an be solved by using the Android Facebook manager app. The app will allow the user or page administrator to post any updates, view page insights, reply to messages, boost content and edit user profile. This app can be handy if the blog has a large following on Facebook.

Facebook page manager. Image courtesy of www.xatakandroid.com

Facebook page manager. Image courtesy of www.xatakandroid.com

 

Writer

Writing a blog entry getting numerous tasks done are not easy using a smartphone, especially when there are too many distractions popping up on the screen every time your working apps and incoming notifications are the most common annoyance when you’re working. The writer is an Android application that can be compared to WordPress but on a more stripped down level, which provides a distraction-free writing environment using a tablet or smartphone. This application lets the user focus more on content without anything interrupting their writing time.

Writer. Image courtesy of  http://www.hongkiat.com/

Writer. Image courtesy of http://www.hongkiat.com/

Gmail

It can be difficult to keep up with many emails from businesses or readers once the blog has taken off and gets popular. Gmail is the preferred email platform of many internet users. Both the PC version and Android are great and easy to use. All folders and labels can help the user to keep the personal email and blog email separate. It also has the ability to manage multiple Gmail accounts.

Gmail. Image courtesy of http://phandroid.com/

Gmail. Image courtesy of http://phandroid.com/

Google Adsense

Creating and managing a blog can sometimes be difficult. Earning money from blogs is harder. Earning money is easier through Google Adsense. Anyone can sign up and get ads to be shown on their blog. This app allows users to track earnings, page views, clicks and other traffic stats. If you want to earn from your blogging, then consider Google Adsense.

Google Adsense. Image courtesy of http://phandroid.com/

Google Adsense. Image courtesy of http://phandroid.com/

Google Analytics

One part of making a blog a success is to track traffic. Google analytics is the best free Android tool for tracking purposes like search items, page views and other tracking functions needed for the blog. By using this app, the blog administrator will be able to see where people are reading your blog, the device they use in accessing the site and other things that can help in creating useful and relevant content for regular and new visitors to the blog.

Google Analytics. Image courtesy of http://phandroid.com/

Google Analytics. Image courtesy of http://phandroid.com/

Google Drive

Google drive allows bloggers to store and save all kinds of documents, images, audio, video and other digital content in the cloud. The app can also sync these documents across multiple devices as long as it is linked to the users Google account. Bloggers or any users can access the needed files whenever and wherever they are. Say, if there is a post which is halfway done saved on the PC Google drive, the blogger can continue working on it using the smartphone.

Google Drive. Image courtesy of http://www.hongkiat.com/

Google Drive. Image courtesy of http://www.hongkiat.com/

Dictionary.com

There are words that some of us don’t understand or not sure what it means. If this happens, especially when you’re a blogger, then you need to have your handy dictionary and Dictionary.com is one of the best solutions. The app also has different features like explaining the history of a phrase or a word, explaining how to use popular phrases and such. This app is useful for bloggers that are native English speakers. There is a free version and ad-free full version that cost $2.99 only.

Dictionary.com . Image courtesy of http://www.hongkiat.com/

Dictionary.com . Image courtesy of http://www.hongkiat.com/

Google Docs

Writing is the backbone of every blog. Writing and posting can be done directly in the application platform like WordPress or Blogger. Google Doc is a good application for writing drafts and at the same time collaborate with other people. Google docs also offer a distraction-free interface which can help the blogger to focus on the tasks at hand.

Google Docs. Image courtesy of http://phandroid.com/

Google Docs. Image courtesy of http://phandroid.com/

PayPal Fee Calculator

The blogger can calculate the PayPal fee that is being charged for every transaction easily and more accurately. The application also has a feature that lets the user calculate the amount request for the payment.

Paypal fee calculator. Image courtesy of play.google.com

PayPal fee calculator. Image courtesy of play.google.com

 Google Keep

If you get ideas from random sources on the internet, then Google can help take note of the important things that you want to remember the topics or ideas for an article or content. The application is fast and simple to use, you just have to do few taps to jot down the ideas you want to incorporate into the article. It is also handy in making lists of the things to do for your blog writing and other tasks.

Google Keep. Image courtesy of http://phandroid.com/

Google Keep. Image courtesy of http://phandroid.com/

Now, you have all the tools that you need in your PC and your Android device. Make your blog relevant and have it rank across all search engines.

 

 

 

 

 

 

 

 

 

 

About Author

Jon specialises in research and content creation for content marketing campaigns. He’s worked on campaigns for some of Australia's largest brands including across Technology, Cloud Computing, Renewable energy and Corporate event management. He’s an avid scooterist and musician.